Introduction
Logo Vision – Brand Guidelines establishes a timeless visual identity designed to guide consistent and memorable brand expression. This project developed a unified system that covers the brand’s logo, typography, and color palette—ensuring clarity and impact across all touchpoints.
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Design Process
1️⃣ Research & Discovery – Analyzed the brand’s values and market positioning to define a clear visual strategy.
2️⃣ Concept Development – Created logo options, typography studies, and color explorations using Adobe Illustratorfor precision and scalability.
3️⃣ Refinement – Enhanced and polished visual assets in Photoshop, ensuring sharp details and presentation-ready outputs.
4️⃣ Finalization – Delivered a complete set of brand guidelines, including logo rules, color systems, typographic hierarchy, and real-world mockup applications.
2️⃣ Concept Development – Created logo options, typography studies, and color explorations using Adobe Illustratorfor precision and scalability.
3️⃣ Refinement – Enhanced and polished visual assets in Photoshop, ensuring sharp details and presentation-ready outputs.
4️⃣ Finalization – Delivered a complete set of brand guidelines, including logo rules, color systems, typographic hierarchy, and real-world mockup applications.
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Outcome
The Logo Vision Brand Guidelines provide a clean, strategic framework that empowers consistent visual communication—building recognition and trust across print, digital, and environmental design.
