Cilmar B. Bacus

Head of Creative

Graphic Designer

UI/UX Designer

Brand Identity Designer

Product Designer

AI Visualizer

Cilmar B. Bacus
Cilmar B. Bacus

Head of Creative

Graphic Designer

UI/UX Designer

Brand Identity Designer

Product Designer

AI Visualizer

Ajman Bank x Amazon

Introduction
 
Ajman Bank × Amazon Ads is a collaborative campaign designed to elevate brand visibility at the crossroads of finance and commerce. The goal: deliver compelling, attention-grabbing ads that reflect both brands’ identities while driving engagement across digital and physical spaces.
 
⸻
 
Design Process
 
• Research & Strategy – Defined campaign goals and target audience, aligned with Ajman Bank’s financial brand tone and Amazon’s dynamic voice.
• Concept Development – Developed visuals that blend financial confidence with retail energy, exploring layouts optimized for both digital feeds and out-of-home placements.
• Refinement – Adjusted typography, color, and messaging hierarchy to ensure clarity, readability, and brand cohesion across formats.
• Finalization – Delivered polished ad assets—optimized for social media, billboards, and banners—ready for deployment across various channels.
 
⸻
 
Outcome
 
The Ajman Bank × Amazon ads command attention with crisp visuals and cohesive messaging that feel both trustworthy and energetic. The campaign successfully bridges brand identity and practical communication—making for versatile, memorable ad experiences.