Cilmar B. Bacus

Creative Graphic Designer

Brand Strategist

Ux/Ui Designer

Music & Video Editor

Product Designer

Branding & Identity Designer

Cilmar B. Bacus

Creative Graphic Designer

Brand Strategist

Ux/Ui Designer

Music & Video Editor

Product Designer

Branding & Identity Designer

Noon X Ajman Bank

Introduction
 
Noon × Ajman Bank Ads Campaign was designed to highlight the partnership between one of the region’s leading e-commerce platforms and a trusted financial institution. The goal was to create clear, engaging, and memorable ads that communicate convenience, security, and innovation to a wide audience.
 
 
Design Process
 
1️⃣ Research & Strategy – Defined the campaign objectives and target audience, balancing Noon’s energetic retail identity with Ajman Bank’s professional brand tone.
2️⃣ Concept Development – Explored creative ad directions combining bold visuals, impactful typography, and messaging tailored for digital and out-of-home placements.
3️⃣ Refinement – Adjusted layouts, hierarchy, and brand integration to ensure consistency and maximum visibility across formats.
4️⃣ Finalization – Delivered a complete suite of ad creatives optimized for social media, digital banners, and billboard executions.
 
 
Outcome
 
The Noon × Ajman Bank campaign ads successfully merged two distinct brand identities into one cohesive creative direction. The result is a campaign that is bold, trustworthy, and highly adaptable—designed to boost visibility and strengthen customer engagement.

Draft Options